Vietnamese artists need to ‘sweat’ more on social networks


Artist Xuan Bac livestream sells agricultural products of farmers who are facing difficulties due to the epidemic – Photo: Facebook Xuan Bac

In the past few days, the public has been noisy around the vulgar statements on the Facebook page of Meritorious Artist Duc Hai, leading to the dismissal of the position of vice principal of the Saigon College of Culture, Arts, and Tourism.

Lychee, plum or fake news, swearing?

Previously, information about artists using social networks in a negative direction appeared in a row with many cases of artists being fined or having to publicly apologize.

In early June, People’s Artist Hong Van apologized to the audience and admitted that he had failed in product testing when advertising on social networks, leading to the audience misinterpreting functional foods as medicine.

Right after that, on the afternoon of June 7, actress Dieu Nhi “followed” Hong Van apologized to the audience for “impatient” advertising on the fanpage of a weight loss supplement that was once banned by the Food and Drug Administration. US (FDA) recommended should not be used.

On May 11, a series of artists such as Le Duong Bao Lam, Kieu Minh Tuan, Tran Nam Thu… posted ads for the FXT cryptocurrency (which is believed to be related to a fraudulent organization). After that, some artists apologized to the audience for this carelessness.

In early 2020, when the COVID-19 pandemic became a global threat, Dam Vinh Hung, Ngo Thanh Van, and Cat Phuong accidentally shared fake news. Even singer Hoa Minzy shared a fake statement of Deputy Prime Minister Vu Duc Dam. These artists were later fined for posting false information about the COVID-19 epidemic.

Looking at the bright colors, many artists are still using social networks to positively affect the lives of many people, especially those who are facing difficulties due to epidemics, storms and floods.

In a program to support farmers affected by the epidemic to consume products, organized by the Central Committee of the Ho Chi Minh Communist Youth Union, the Ministry of Agriculture and Rural Development and some units on the evening of June 8, Meritorious Artist Xuan Bac livestream sold 100 tons of litchi, 12 tons of plums, 800-900 squashes for farmers.

On her personal Facebook, MC Quynh Hoa – deputy director of the Ho Chi Minh City Youth Cultural House – also constantly updates photos and information about the joint anti-epidemic activities that she and many other artists are contributing to. Many artists also call on the community to contribute to the COVID-19 Vaccine Fund by sharing photos donation screen.

Xuan Bac said he is calling for more artists to participate in livestreams to sell agricultural products to farmers who are currently having a hard time because of the pandemic.

It’s the sweat of my parents and grandparents. We are all born from the village” – Xuan Bac shared simply and emotionally about his efforts to honor agricultural products for his farmers, he wanted to honor, not “rescue” agricultural products.

Caring for the good, spread the beauty

Explaining the fact that Vietnamese artists have constantly “slandered” on social networks, media expert Nguyen Dinh Thanh said that in the past, being famous easily goes hand in hand with scandals, international artists also have many lawsuits. mouth.

Regarding the case of Meritorious Artist Duc Hai, Mr. Thanh said that no matter what, the words appeared on the personal page, so the artist still has to take responsibility. Not only Duc Hai, many scandals occurring on social networks are caused by artists’ lack of communication skills, awareness and caution.

According to Mr. Thanh, famous people who have received a lot of favor from society should also give back to society with their many useful deeds both in real life and online. To do that, artists have to learn, learn to be a celebrity, learn to behave with the public, learn to respond to criticism and learn how to use social networks. society in a civilized way.

In the position of an artist, young singer KICM also expressed that each artist needs to create a positive influence on his audience first because that contributes to creating a bright and less distracting social network picture. gloom and unnecessary negative influences

“For example, recently, when I called for donations for the COVID-19 Vaccine Fund, I simply wanted to spread this small action to the audience who regularly follow me, put their faith in me, I hope inspire us to do good together for community” – young singer KICM says.

Sharing the same opinion, artist Xuan Bac said that with his influence, artists should use social networks to spread positive things, especially during the current pandemic. And to do this, the artist must cultivate every day. He also called on civilized audiences to pay attention to good things to multiply the good and repel the bad.

As a goodwill ambassador of the Vietnam Children’s Fund, Xuan Bac said he is continuing to use social media and his influence to call on society to join hands to care for 5,000 children in quarantine. and will soon be about 42,000 children affected by COVID-19.

Improve knowledge and need to be more mature

According to media expert Nguyen Dinh Thanh, in the booming era of social networks today, building an artist’s image on social networks needs to be given equal attention to building an image in real life.

To do this requires competence, including attitudes, knowledge and skills, that is, to learn. Artists must be more serious and mature on social networks.

To become a talented artist and bring many benefits to the community, an artist must sweat on the catwalk as much as he has to sweat on the internet. If you do not cultivate knowledge and skills in using social networks, it is easy for artists to receive bitter results.

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