Find new directions for businesses on the e-commerce platform


Representatives of Amazon Vietnam, Tiki, SMEs, ministries, industry experts, etc. will discuss how to take advantage of the breakthrough opportunities from e-commerce in the discussion on the afternoon of March 22, on VnExpress.

Vietnam’s e-commerce has had a strong bounce in recent years, with double-digit growth, making Vietnam the top attractive market in the region. Google, Temasek and Bain & Co It is forecasted that by 2025, Vietnam’s e-commerce will hold the “runner-up” position in Southeast Asia, with a scale of 39 billion USD. Vietnamese businesses are rapidly digitalizing, seizing export opportunities or promoting cross-border e-commerce.

However, many inadequacies occur in this market such as the problem of counterfeit goods, contraband goods, violations, disputes, legal risks … causing many businesses to face obstacles when joining e-commerce.

In order to share experiences and equip businesses with skills, the seminar “E-commerce paving the way for businesses in the new normal” will be held on the afternoon of March 22, live on VnExpress. Within the framework of the Vietnam Private Sector Competitiveness Enhancement Project (IPSC), the workshop brought benefits in legal understanding, business knowledge, experience, and business connections in the context of new normal.

Many representatives of large domestic e-commerce platforms such as Amazon Global Selling Vietnam, Tiki… will participate, analyze success and failure stories, point out advantages and notes when participating in commerce. electronics of Vietnamese enterprises, especially those that are growing.

In which, the speaker includes Mr. Trinh Khac Toan, Director of the North region
of Amazon Global Selling Vietnam. With nearly 20 years of experience in the field of Information Technology and Retail, he and the Amazon team in Vietnam have supported and accompanied millions of Vietnamese businesses on the global Amazon e-commerce platform.

Representative of Tiki, Ms. Vu Thi Thu, Sales Director of Hanoi area will also share about the key to promoting business for Vietnamese businesses from the experience of leading the leading e-commerce platform.

In addition, many Vietnamese businesses will also recount the journey of putting their products on the e-commerce platform, the difficulties and ways to overcome obstacles and bring Make in Vietnam goods to the world. For example, the story of CEO Nguyen Khanh Trinh’s Vietnamese barbell product brought to the world market through the world’s largest e-commerce platform Amazon.

Mr. Trinh Khac Toan, North Region Manager of Amazon Global Selling Vietnam.

The seminar also focused on troubleshooting for businesses in legal issues, especially related to transactions and electronic payments. Expert Ngo Khac Le, Arbitrator, Vietnam International Arbitration Center, will share how to identify legal risks in electronic transactions, prevention measures drawn up through a number of disputes. Commerce.

Also discussing this issue, Mr. Nguyen The Minh – Deputy General Director of Vietnam Maritime Commercial Joint Stock Bank (MSB) will give warnings about financial risks when transacting on electronic platforms and preventive measures. information about financial support programs for businesses doing business on the e-commerce floor.

The event also featured representatives of the Enterprise Development Department, the Ministry of Planning and Investment, and representatives of the Vietnam Private Sector Competitiveness Enhancement Project (IPSC), in order to bring information to support businesses in real-time. new normal.

Phong Van

The Vietnam Private Sector Competitiveness Enhancement Project (IPSC) is a project funded by the United States Agency for International Development (USAID) and funded by the Enterprise Development Department under the Ministry of Planning and Investment. judgment. This is a 5-year project with a total budget of 36 million USD with the aim of supporting 5,000 small and growing Vietnamese enterprises (small and medium enterprises, cooperatives, business households).
IPSC aims to strengthen the competitiveness of Vietnam’s small and growing businesses, including those owned by women and disadvantaged groups. The project will deploy support packages to strengthen management capacity, develop business development strategies, apply new technologies, access markets, and promote the development of Made by Vietnam products.
Sign up for project support here

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